How to motivate your remote working team

Since my first “proper” full time job after university, many, MANY years ago, I happened to work in work environments where colleagues, suppliers and customers happened to be remote.  In fact, not just remote, but overseas, speaking languages I did not understand, in time zones very different to my own.  When I fast forward to… Continue reading How to motivate your remote working team

Delivering operational transformation without budget or headcount

In my last post, we discussed why headcount increase should be your last resort, because extra headcount costs money, and instead you can almost always improve on efficiency, automation and cross-skilling / up-skilling.  A lean operation is a well run operation, and in normal times, everything runs smoothly and your customers and people are happy. … Continue reading Delivering operational transformation without budget or headcount

Can you connect your brand to your values?

Before we go any further, of course you can, and we all know it, but whether your values have been gathering dust at the back of your office cupboard during Covid-19 crisis, or your mission and vision and brand and values and behaviours are all getting to be a bit too confusing, summer is a… Continue reading Can you connect your brand to your values?

Q&A: Customer Advisory Boards / Councils

In this week’s post, I’d thought we try a different format.  Customer boards have been around for quite some time, but have often been the preserve of mature businesses talking with their corporate and enterprise clients. In fact, for any business with clients who are bigger than them, a customer advisory board / council is… Continue reading Q&A: Customer Advisory Boards / Councils

A different way to start your data strategy

Given the value of data to any organisation, you’d think we’d no longer need to prove how important it is, especially in the world of SaaS businesses.  But getting data, linking it together then using it effectively is still a really, really hard thing to do.  When a head of engineering asks me what data… Continue reading A different way to start your data strategy

Part 2 of 2: Three key factors to scale your customer success operation

In the last post, We went over the four core pillars required to build your customer success operation.  If you are struggling to see the value from your customer success function, it’s worth going back over each one to see what might be missing. Once you are confident that you have an effective customer success… Continue reading Part 2 of 2: Three key factors to scale your customer success operation

Part 1 of 2: The four pillars of customer success in SaaS

In a conversation that started out amongst a couple of colleagues, but spilled over into web chats with peers on LinkedIn, I was attempting to bring simplicity and clarity to an often-asked question – what do you need to get a customer success function up and running?  Of course, I could spend a whole article… Continue reading Part 1 of 2: The four pillars of customer success in SaaS

Expectation Management – 6 simple reasons why it fails

You’re stood waiting at the supermarket checkout – you thought you were winning when you found a queue with only a couple of people in it, but it seems like the cashier is on go slow.  Just as you start to unload the shopping from the trolley, the cashier plonks down a big “Sorry, we’re… Continue reading Expectation Management – 6 simple reasons why it fails

5 reasons SaaS trials and pilots fail

SaaS businesses have by and large been built on a premise that they meet a need of a company or individual, and that once the company or individual gets a taste for the product, it will deliver enough value to keep them paying for it. The barrier of course is getting someone to try your… Continue reading 5 reasons SaaS trials and pilots fail

Part 3/3: Core elements you need for your customer communication quadrant

In my previous two posts, I introduced the concept of the customer communication quadrant, representing the four most significant reasons for your to interact with your customers, and integrating with the four most significant business levers.  Having considered the four by four factors, hopefully now you understand the diagram – the arrow indicates the level… Continue reading Part 3/3: Core elements you need for your customer communication quadrant