Delivering operational transformation without budget or headcount

In my last post, we discussed why headcount increase should be your last resort, because extra headcount costs money, and instead you can almost always improve on efficiency, automation and cross-skilling / up-skilling.  A lean operation is a well run operation, and in normal times, everything runs smoothly and your customers and people are happy. … Continue reading Delivering operational transformation without budget or headcount

Learnings from Virgin: brilliant basics matter

In my years heading up customer service within the Virgin Group, I was inspired in so many ways and by so many of the amazing people who delivered ideas, experiences, services and products across the global customer base.  Being a creative set of companies, it was no real surprise that there were some fantastic concepts… Continue reading Learnings from Virgin: brilliant basics matter

Can you connect your brand to your values?

Before we go any further, of course you can, and we all know it, but whether your values have been gathering dust at the back of your office cupboard during Covid-19 crisis, or your mission and vision and brand and values and behaviours are all getting to be a bit too confusing, summer is a… Continue reading Can you connect your brand to your values?

Part 2 of 2: Three key factors to scale your customer success operation

In the last post, We went over the four core pillars required to build your customer success operation.  If you are struggling to see the value from your customer success function, it’s worth going back over each one to see what might be missing. Once you are confident that you have an effective customer success… Continue reading Part 2 of 2: Three key factors to scale your customer success operation

Part 1 of 2: The four pillars of customer success in SaaS

In a conversation that started out amongst a couple of colleagues, but spilled over into web chats with peers on LinkedIn, I was attempting to bring simplicity and clarity to an often-asked question – what do you need to get a customer success function up and running?  Of course, I could spend a whole article… Continue reading Part 1 of 2: The four pillars of customer success in SaaS

4 employer responsibilities to remote workers

Over the past few months, we’ve seen countless posts and articles on remote working / home working / teleworking from the perspective of the employer – focusing on the practicality of making it happen, how to manage your staff, how to keep staff engaged and delivering and how to leverage technology to create a seamless… Continue reading 4 employer responsibilities to remote workers

Expectation Management – 6 simple reasons why it fails

You’re stood waiting at the supermarket checkout – you thought you were winning when you found a queue with only a couple of people in it, but it seems like the cashier is on go slow.  Just as you start to unload the shopping from the trolley, the cashier plonks down a big “Sorry, we’re… Continue reading Expectation Management – 6 simple reasons why it fails

5 reasons SaaS trials and pilots fail

SaaS businesses have by and large been built on a premise that they meet a need of a company or individual, and that once the company or individual gets a taste for the product, it will deliver enough value to keep them paying for it. The barrier of course is getting someone to try your… Continue reading 5 reasons SaaS trials and pilots fail

Part 3/3: Core elements you need for your customer communication quadrant

In my previous two posts, I introduced the concept of the customer communication quadrant, representing the four most significant reasons for your to interact with your customers, and integrating with the four most significant business levers.  Having considered the four by four factors, hopefully now you understand the diagram – the arrow indicates the level… Continue reading Part 3/3: Core elements you need for your customer communication quadrant

Part 2/3: Core elements you need for your customer communication quadrant

In my previous post, I introduced the concept of the customer communication quadrant, representing the four core reasons for a customer to interact with a business, and the four business levers this impacts.  I walked through the level of importance for the business levers on the first two factors, Connect and Resolve, so this post… Continue reading Part 2/3: Core elements you need for your customer communication quadrant